Basic Attention Token

What is Basic Attention Token (BAT)?

Basic Attention Token (BAT) is the driving force behind a revolutionary blockchain-based digital advertising platform, designed to reward users fairly for their attention and provide advertisers with better returns on ad spend. The BAT ecosystem is accessible through the Brave Browser, where users can watch privacy-preserving ads and earn BAT rewards.

Advertisers benefit from targeted ads, maximizing engagement while minimizing losses from ad fraud and abuse.

The BAT crypto acts as a reward system that is shared between advertisers, publishers, and users. It's a digital currency that's used to incentivize participation and engagement within this ecosystem. Advertisers can use BAT to pay publishers for ad space, and users can earn BAT by viewing and interacting with ads.

Advertisers pay for their campaigns using BAT tokens, with a portion distributed to publishers and 70% to users. By cutting out intermediaries, the platform becomes more cost-efficient.

In 2017, BAT was introduced and it quickly became popular. Since that time, the distinct advertising model focused on user engagement has been expanded to multiple nations via the Brave Rewards program.

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Basic Attention Token (BAT) Price and Founders

Founded by Brendan Eich and Brian Bondy, two accomplished figures in the internet browsing software industry, BAT has a strong foundation. Eich is the CEO of Brave Software, Inc., and also the founder and CTO of Mozilla, and the inventor of JavaScript. Bondy, the CTO of Brave and BAT, is an experienced engineer with an impressive background in software development.

What Makes Basic Attention Token (BAT) Unique?

BAT's primary use case is as a payment token for advertising campaigns via Brave Ads. Advertisers pay their budget in BAT, with Brave taking a small commission and the rest distributed to publishers and users. BAT and the Brave Browser allow users to reward or tip those not yet in the network, including websites and Twitter users.

BAT has seen significant user adoption, with Brave Browser having over 20.5 million active monthly users and BAT held in over 368,000 unique wallets as of October 2020.

Basic Attention Token (BAT) Pros and Cons

Pros:

• The Basic Attention Token team comprises highly experienced and dedicated developers.
• The loyal fanbase, already working with millions of Brave Browser users.

Cons:

• One of the contracts' codes is not open source.
• One of the contracts has a mint functionality.

Basic Attention Token Review

Based on the security analysis, it shows that the BAT review is decent. If you use the Brave browser on the daily basis then, this is an excellent project to explore. However, it could be argued that on the same token, its ecosystem being limited to the Brave browser is also its main drawback. It's also worth pointing out that one of the contract's codes is not open source which is a critical risk.

When we mention critical risks in FRAUDL security analysis, these can be dealbreakers to some, but only minor inconveniences to others. Critical risks can be looked over, but we advise you to proceed with caution. This review only offers insight into what we've found to be vulnerabilities.

Preferences on risk will play a part, of course, in deciding to opt into the ecosystem. And that will be up to the individual's level of commitment.

Is Basic Attention Token a Scam?

Examining the security analysis, Basic Attention Token does not look like a scam. It has a legitimate use case and millions of people use it daily. However, BAT has one critical risk. One of the contract's codes is not open source.

This means that if the code is not open source, it has the potential to be malicious. It's also worth mentioning that one of the contracts also has a mint functionality which is a potential security risk. Because if abused, it can increase the supply of the token resulting in unpredictable fluctuations in its value.

These risks aside, scams come in all packages. Keeping yourself mindful at all times and updated on the latest market news is always the best way to avoid being scammed.

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